The reason that first motivated me about this project was the resemblance between Nahrida's and Louis Vuitton's patterns. Since this is not the first time that Louis Vuitton has brought a character from the games to its collections (just remembering, the iconic campaign with Lightning from the Final Fantasy series), and Genshin Impact has a long list of collaborations with other brands.  I thought to bring these two brands together for a concept campaign featuring clothes designed by me to show the Nahida having a fun day at a wonderland garden with her little helpers, the Aranara.